Sunderland AFC has signed a partnership with Wash & Go, which will see the Sunderland AFC Ladies team sport the haircare brand on the front of their shirts for the remainder of their current FA Women’s National League – Northern Premier Division season.
As keen supporters of grassroots football in the UK for the last three years, Wash & Go are backing Sunderland Ladies as they aim to bounce back following their relegation from the FA Women’s Super League in the summer.
The Lasses have made a promising start to their season, currently sitting third in the league. Their first game sporting the Wash & Go name on their shirts will be on Sunday 17 February, when they welcome Hull City Ladies to the Hetton Centre.
Speaking about the partnership, Sunderland’s managing director Tony Davison said: “We are delighted to be working alongside Wash & Go and collectively supporting our ladies team through their refreshing and innovative approach to football partnerships.”
Peter Reynolds, senior marketing manager from Wash & Go, said: Wash & Go is proud to support Sunderland AFC Ladies - a team who have faced some challenging times recently. We are delighted that they will sport our logo on their famous red and white shirts and hope our support can play a small part in the growth and development of the team.
To kick off the partnership, Wash & Go are offering fans the chance to win one of 25 pairs of tickets for Sunderland Ladies v Hull City Ladies on Sunday 17 February in a special competition on www.safc.com. To be in with a chance of winning, click here www.safc.com/washandgo.