Take a peek inside tomorrow's programme.
The club’s award-winning matchday programme, Red and White, takes a step forward from tomorrow with another new innovation.
At the start of last season the programme became the first in the Barclays Premier League to introduce QR codes, which allow smartphone users to obtain the team sheet around half an hour before kick-off.
From tomorrow Sunderland’s matchday programme begins using augmented reality codes. These will allow smartphone users to click on a photo of Martin O’Neill and see not just a picture of the manager but see and hear him delivering his pre-match press conference.
It’s another Red and White innovation which we hope to develop further in future issues. Look out for the Aurasma logo, which you can see at the bottom of this article.
Tomorrow’s programme also includes a pull-out team poster which is not to be missed, while there is an in-depth interview with Adam Johnson.
Craig Gardner talks about how he and Seb Larsson decide who is on dead-ball duty, Titus Bramble looks at facing his old team, Lee Cattermole discusses Tuesday’s events and of course there's Martin O’Neill’s exclusive self-penned column.
Eighty-four packed pages plus a pull-out poster - it’s all yours in Red and White, available around the ground priced at just £3.